The modern agency: a Q&A from ad:tech Chicago

Tuesday, September 1st, 2009

This blog post comes to you live from ad:tech Chicago 2009.  On September 1, Dave Friedman, president of the Americas for Razorfish (my employer) joins a panel of agency executives to discuss the role of modern agencies with their clients.  Participants include David Hernandez of Tribal DDB; Drew Ianni chairperson ...

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Posted in Marketing | 4 Comments »

Publicis Groupe/Razorfish: it’s all about the brand

Monday, August 10th, 2009

On August 9, Microsoft and Publicis Groupe announced that Publicis Groupe has agreed to acquire my employer Razorfish.  (At Razorfish, we announced the agreement on Twitter.)  The deal is expected to close in the fourth quarter.  The rationale is simple: Publicis Groupe has a stated goal of broadening the breadth ...

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Posted in Agencies, Digital, Marketing | 3 Comments »