Amnesia Razorfish: sexy, social and successful

Thursday, March 5th, 2009

Recently Australia-based Amnesia Razorfish (part of the Razorfish global network) won the Adnews interactive agency of the year for the third consecutive year. As a Razorfish employee, I'm happy for my colleagues at Amnesia Razorfish (and of course for our clients, as the award is a reflection on them, too).  ...

Smirnoff, Nike, and Lynx embrace Social Influence Marketing

Wednesday, June 18th, 2008

What do a liquor company, sports brand, and a body deodorant have in common? Smirnoff, Nike, and Lynx are all examples of brands in Asia/Pacific that are working with my employer Avenue A | Razorfish to embrace Social Influence Marketing, or employing social media and social influencers to achieve one’s marketing ...