January, 2009 Archive
Saturday, January 31st, 2009
How the NFL championship game came to be known as the Super Bowl is the stuff of marketing legend. The game was formed in 1966 when two rival American football organizations, the NFL and AFL, agreed that the best teams of each league would square off against each other in ...
Tags: football, Marketing, Super Bowl
Posted in Marketing | No Comments »
Monday, January 19th, 2009
Razorfish employs the kinds of people Forrester Research describes as "creators," or individuals who actively contribute to social media communities through their own blogs or other uploaded content. You can find many creators in the Razorfish Chicago office (where I work), home of the Doodle Wall.
The Doodle Wall, adjacent to ...
Tags: Microsoft, multi-touch, Razorfish, social media, Surface
Posted in Marketing | No Comments »
Tuesday, January 6th, 2009
If you rely on the power of an image to tell a story -- which is true for just about any marketer -- then you owe it to yourself to read the recently published Annie Leibovitz at Work. Leibovitz describes the stories behind noteworthy photographic shoots of her career, ranging ...
Tags: American Express, Annie Leibovitz, Glass House, Herb Ritts, Olgivy and Mather, Patti Smith, Rolling Stones, William S. Burroughs, Wilt Chamberlain
Posted in Marketing | 2 Comments »
“All the marketing hype that’s fit to print”
